Welcome to Conversion Press

Some publishers specialize in science fiction. Others ride on romance. At Conversion Press, our very name speaks to our niche: conversions. We develop materials that focus on the process of turning browsers into buyers on the Internet. It's a niche that is ultimately as wide as the web itself ­ and growing every day.

Conversion means different things to different people. To the basketball star conversion means hitting free throws. To the preacher, it means spiritual enlightenment. To the banker, it means refinancing a high-interest mortgage loan. To Conversion Press, it means meeting online business goals.

Conversion Press creates resources designed to equip web site owners with practical tools to spur visitors to action. So let's look at conversions from a different perspective. To the e-commerce merchant, conversion means closing the sale. To the service firm, it means generating qualified leads. To the information portal it means building a mailing list.

ConversionPress.com is more than just another publisher's web site. It's a venue for online entrepreneurs and bricks-and-mortar businessmen who are interested in staying on the cutting-edge of conversion tactics. Our books and blogs offer you in-depth research and unique perspectives from industry veterans with a conversion mindset.

Once our blog launches, you can use that to find out what's happening in the world of web conversions, or sign up for our newsletter (just email experts at conversionpress dot com) to stay up to date on our forward-looking materials.